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New business workshop series helps business owners prepare for economic rebound

Sept. 21, 2009

Spring Bank, City of Brookfield Economic Development Committee, Greater Brookfield Chamber of Commerce & ActionCOACH of Elm Grove Launch Business Serious Workshop Series


Brookfield, WI -- Spring Bank, the City of Brookfield Economic Development Committee and the Greater Brookfield Chamber of Commerce announced today a new workshop series led by ActionCOACH of Elm Grove, the world’s number one business coaching and executive consulting firm. The eight-session series addresses a number of topics that will help business executives prepare for the pending economic rebound and starts October 9 and runs through the end of January.


“The recent recession is unlike any other we’ve experienced. Business as usual no longer applies,” says Spring Bank president David Schuelke, whose bank has actively provided credit and other financial services to business owners during these challenging times and is the workshop’s presenting sponsor. “This workshop series will help business owners, CEOs and other top executives position their companies for a new business landscape.”


The Friday morning workshops run two hours and will be held at the Sharon Lynne Wilson Center for the Arts, with the exception of one of the sessions, a day-long session at a venue to be determined. Attendees can register for individual sessions for $59 each, and $99 for the all-day GrowthCLUB session, or all eight sessions at a reduced rate of $460, more than a $52 savings off the individual session rate. Sessions include:


•October 9, Setting Your Future as a Business

•October 23, Generating Cash Flow – Leverage, Marketing, Building a Marketing Campaign

•November 6, Mastery – Gaining Control of Your Business

•November 20, Streetwise Marketing – Unique Selling Proposition and Guarantees

•December 4, Sales Made Simple

•December 18, The ‘6 Steps to Massive Results’

•January 8, 2010, GrowthCLUB (This is an all day, 90-day planning, workshop at a venue TBD)

•January 22, Leverage


“Attendees will leave the workshop series with world-class business strategies to help them emerge successfully and profitably from the recent recession,” said Jim Palzewicz, president, ActionCOACH of Elm Grove. “We expect strong and immediate results from the businesses who participate in the workshop series.”


To register for one, a few or all of the sessions please call or e-mail the Greater Brookfield Chamber of Commerce at 262-786-1886 or


“The City of Brookfield is serious about proactively supporting our business community and growing the local economy,” says Patrick Drinan, Economic Development Coordinator, the City of Brookfield. “This innovative workshop series and unique public/private partnership will undoubtedly create momentum and motivation for local business growth and success into 2010 and beyond.”


“We share a common philosophy with the City of Brookfield Economic Development Committee in finding innovative ways to assist local businesses grow and succeed,” adds Carol White, president, Greater Brookfield Chamber of Commerce. “While the Chamber already has a small business educational component specifically for its members, this program will be available to all businesses, regardless of membership status. Together the City of Brookfield, ActionCoach, Spring Bank and the Chamber are committed to supporting our local businesses.”


For more information about the organizations sponsoring and leading the workshop series and how they can help your business, please visit,, and


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